Flavors Why KD Story Stock It The Herd Join the Herd
Knuckle Dragger cooler full of cans beside an overland truck at an alpine lake at sunrise
Dirty Soda

Soda, Evolved.

Dirty soda. Clean ingredients.

Bold citrus flavor with half the sugar and zero junk — built for people who never stopped loving soda, and never stopped chasing daylight.

Meet the Flavors → Stock Knuckle Dragger
50% Less Sugar Real Ingredients No Artificial Colors Natural Caffeine
IThe Lineup

Three flavors.
One wild streak.

Citrus-forward, fully loaded, and nothing fake along for the ride. Pick your animal.

Mammoth Mist can

Mammoth Mist

Citrus · Passionfruit

The one that started the stampede. Bright citrus, a tropical passionfruit punch, and a finish that hits like high altitude.

90Calories
50%Less Sugar
40mgCaffeine
Forager's Fizz can

Forager's Fizz

Berry · Citrus

Deep wild berry dragged through bright citrus. Tastes like the reward at the end of a long trail you took on purpose.

90Calories
50%Less Sugar
40mgCaffeine
Archaic Sunrise can

Archaic Sunrise

Creamy · Peach Citrus

Creamy peach with a citrus backbone. Smooth enough for the drive out, loud enough for the way back.

90Calories
50%Less Sugar
40mgCaffeine
IIWhy Knuckle Dragger

Keep the flavor.
Lose the crap.

We didn't make soda healthy. We made it honest. Big taste, fewer regrets, none of the wellness sermon.

01

Flavor first, always

We obsess over taste while everyone else obsesses over function. No gut-health pitch, no probiotic halo — just citrus soda that actually tastes like something.

02

Half the sugar

50% less sugar than the soda you grew up on, balanced with monk fruit and stevia. You can crush a few without feeling like you wrecked your day.

03

Nothing artificial

No artificial flavors, no preservatives, no petroleum dyes. The color in the can comes from the recipe, not a lab.

04

Built for the outdoors

40mg of natural caffeine and a clean finish. Made to ride in a cooler, a tailgate, a glovebox, or a pack — wherever the day takes you.

Knuckle Dragger cans in an ancient ice cave
IIIThe Origin

Soda took a wrong turn.
So we backtracked.

Somewhere along the way, soda split into two camps. On one side, the old guard — gallons of sugar and a chemistry set of dyes. On the other, the wellness crowd — selling you fizzy fiber and calling it a personality.

We wanted the one nobody was making.

A soda for the people who never quit it. The ones who work all week, chase weekends hard, and want something bold in the cooler that doesn't taste like a compromise. So we built it: real citrus flavor, half the sugar, nothing fake. Dirty soda done clean.

No reinvention of the wheel. Just the missing link between the soda you loved and the way you actually live now.

IVWhere It Belongs

Made for the long way around.

Trailheads, tailgates, switchbacks, and shorelines. If the day ends dusty, we were probably there.

Archaic Sunrise with a peach splash in high desert

Pack it in. Drink it cold. Earn the view.

Whatever you call a good day outside — this rides shotgun for it.

Mammoth Mist in the snowFirst Chair
The lineup in an ice caveDeep Freeze
Archaic Sunrise at a canyon rimCanyon Rim
Forager's Fizz in the forestDeep Woods
VFor Retailers

Put it on the shelf.

Knuckle Dragger lands in the whitespace between mass soda and wellness fizz — the bold lane nobody's stocking for the outdoor crowd that actually buys it. Cold, loud, and built to move.

  • Dirty soda is the fastest-growing flavor story in CSDs — and there's no rugged brand owning it.
  • Premium dark cans that stand out in a sea of pastel wellness labels.
  • Launch-ready for grocery, c-store, sporting goods, and ski-town accounts across the Mountain West.
  • Margin-friendly SRP with sampling, displays, and merch support behind it.
3Launch SKUs
12ozStandard Can
$2.49Suggested Retail

Request a sample pack

Tell us where you sell. We'll send cold cans and a sell sheet, and follow up to talk terms.

VIJoin the Herd

Run with the herd.

Drop your email for first access to launch, where to find cans near you, and the occasional excuse to get outside. No spam. No newsletters about gut bacteria.

Launching first across Utah & the Mountain West.